Perfume comes in a variety of colors, such as brown, gold and clear. The color of perfume is directly related to the synthetic or natural ingredients used in the process of making the perfume. This is likely to result in noticeable changes if left exposed to heat. The color can become more opaque or darken in appearance.
The most defining characteristic of a bottle of perfume is its smell. A perfume that experiences too much heat exposure is likely to develop a quite musty aroma. The impact on the perfume can vary with the different notes. It is the top notes that are affected the most. The top note is the most defining quality and lasts for the first 5 to 15 minutes after applying the perfume. Prolonged exposure to heat can mean the top note is less familiar, goes sour, or grows sharper. If left exposed for too long the scent of the perfume is certain to fade and become undetectable.
The value of a bottle of perfume can be significantly reduced if left exposed to hot temperatures. Since heat can cause damage to the fragrance and appearance, a perfume isn’t likely to have such an attractive sell-on price. This point is especially important if running a perfume business. Store the perfume in the proper way to avoid issues that could have a negative impact on the major characteristics of the perfume.
A bottle of perfume is best kept in a cool area of the home away from direct sunlight. Ideally, keep the perfume in its original retail box and place in a dresser or closet drawer. Avoid leaving the perfume on display on a window sill or dresser since this increase the chance of being exposed to sunlight for long periods during the day. Also, avoid leaving the perfume in the bath or shower room since this will mean it is exposed to repeated cycles of steam and heat. Make sure the designated spot for storing the perfume is kept at 70° or below.